Vice President, Strategic Director at MSP and responsible for a number of our clients around North America. Heath brings over a decade of relevant experience creating and managing integrated, multi-channel marketing solutions. He is a proven leader with analytics and its integration with the marketing and advertising process.
Prior to joining MSP, Heath was VP of Client Services at [x+1], a firm focused on optimization sales conversions and online marketing strategies. There, he was responsible for managing multiple client relationships from strategy through development.
Heath was formerly Vice President, Planning Director at Wunderman, developing global relationship management strategies for accounts, including Microsoft.
Prior to joining MarketShare, Heath was Director, Strategy and Operations of TBWA/TEQUILA, a full service marketing services agency. Here, he worked extensively with Nextel to built acquisition strategy for vertical markets, as well as consulted on data and results reporting. He also worked with Pfizer, Embassy Suites, Alcon and Bayer on a number of strategic marketing, database and interactive solutions.
Prior, he was a Senior Consultant and team leader within the Technology Practice at Deloitte Consulting. Heath brought his interactive and database marketing knowledge to many projects including large-scale CRM implementations, portal strategy projects, digital asset and content management strategy and implementation projects.
A frequent industry speaker, Heath recently spoke at Harvard Business School’s Cyberposium, as well as Deloitte’s conference on managing a global workforce. He has a BA in English from Drew University. |
